Own it, don't rent it

A subscription website is fine. You just never get to own it.

The big municipal-website vendors build capable government sites. But they sell a subscription: you pay to build the site, then pay every year — at a rising rate — for permission to keep using it. This page lays out the real numbers and the real trade-offs, so you can decide whether your town would rather rent its website or own it.

We'll be fair about this. The big subscription platforms serve thousands of governments and do a lot well — mass notification, agenda management, a deep module catalog. If your municipality needs that entire integrated suite and has the budget for it, they're a reasonable choice. Munikit is for the town that wants a fast, accessible, professionally-built website it owns outright — without an escalating annual platform fee or a rebuild every time it wants to change vendors.

Rent it, or own it.

Subscription platforms
The model behind most of the market
  • You pay to build the site, then a mandatory fee every year to keep it
  • Contracts carry a roughly 5% price increase each renewal term
  • Auto-renews unless you cancel inside a narrow notice window
  • The system, templates, and code never transfer to you
  • Leaving means a full rebuild on a new platform
  • Accessibility remediation is often sold as a separate paid bundle
  • Implementation typically runs 16–28 weeks
Munikit (you own it)
License once. Renew for updates only if you want them.
  • Pay once for a perpetual license; the site is yours to run forever
  • Flat pricing — no annual escalator written into the contract
  • Optional $600/yr for updates; let it lapse and the site keeps running
  • The full source code is delivered to your own repository
  • Re-bid maintenance to any developer without rebuilding
  • WCAG 2.1 AA built into every component, not upsold
  • Launched in 6–8 weeks

This isn't a sales claim. It's in the contracts.

Municipal contracts are public records. Here's what towns are actually paying — and the terms they're agreeing to — pulled from signed agreements and council packets.

The 5% escalator is written in

These platforms' statements of work routinely include language that the fee is "subject to an annual increase of 5% each renewal term." Compounded, that's how a manageable fee becomes an uncomfortable one.

Real towns, real numbers

One county's 2025 website contract: about $25,700 to build, then $5,730 every year. Another city's, the same year: roughly $33,000 up front, plus an ongoing annual fee reported at about $11,000. The annual fee is the part that never stops.

Exporting your content costs extra

Under these platforms' own master service agreements, you may request an export of your data "for a fee to be quoted at the time of request." You own your content — but getting it out, and rebuilding elsewhere, is the friction that keeps towns from leaving.

Every figure here is drawn from a real source: signed vendor statements of work and municipal council packets for the 5% renewal language, published public-contract approvals for the build and annual-fee numbers, and the vendors' own master service agreements for the export-fee and ownership terms. The implementation timeline reflects a major vendor's own project-proposal language ("a typical premium project ranges from 16–28 weeks"). We keep the source documents on file and will share them with any municipality that asks. Figures vary by vendor, municipality, and contract year; treat them as representative, not universal.

Five years in, you either own a website — or a stack of receipts.

The number that matters in a procurement decision isn't the first invoice. It's what you've spent after five years, and what you have to show for it.

Five-year total cost comparison between a subscription platform and Munikit
Subscription platform
(representative)
Munikit
Build / implementation ~$28,000 ~$20,000 + $2,500 license
Year 1 platform fee ~$8,000 $0 (updates included)
Years 2–5 fees (with ~5%/yr increase) ~$36,200 ~$2,400 (optional updates)
5-year total ~$72,200 ~$24,900
What you own at the end Nothing — stop paying, site stops The code, the content, the site
Can re-bid maintenance competitively? Locked to the vendor Any developer can take it on
Run it with your own numbers →

The subscription column models a mid-range small-municipality contract with the standard 5% annual escalator. Your actual figures depend on your contract; we'll build you a side-by-side with your real renewal quote during the demo.

A closer look

Detailed feature comparison between Munikit and a typical subscription platform
Munikit Subscription platform
Pricing modelLicense once + scoped implementationBuild fee + mandatory annual subscription
Flat annual pricing No escalator ~5% increase each renewal
Freedom to leave Cancel anytime, site keeps running Auto-renews; narrow cancel window
Source code ownership Delivered to your repo Never transfers
Data export Standard database, free"For a fee to be quoted"
Time to launch6–8 weeks16–28 weeks
WCAG 2.1 AA accessibility Built in, tested per pageOften a separate paid bundle
English & French Built inExtra configuration
Custom theme Designed for youTemplate-based, varies by tier
Meeting & agenda management Built-in lifecycle Yes (add-on modules)
Emergency alerts Site-wide, instantVia a separate notification product
Mass notification (SMS/voice)Integrate your provider Native (paid module)
Module / product breadthFocused municipal website Large suite (311, codification…)
HostingYour account, your region, ~$0–25/moBundled, vendor-controlled

Where these platforms genuinely lead — the breadth of their module suites and native mass notification — we say so. If you need that whole ecosystem, one of them may be the better fit. If you need a website you own, we are.

So which should your town pick?

A subscription platform may fit if…

  • You want one vendor for website, 311, notifications, and codification
  • You have budget for an escalating annual platform fee
  • Owning the code isn't a priority for your council

Munikit fits if…

  • You want a professional website your town owns outright
  • You're tired of a bill that climbs every year
  • You want to launch in weeks, not most of a year
  • You want to keep the freedom to change vendors later

Bring your renewal quote. We'll show you the other path.

Send us your current platform's renewal number and we'll build a real side-by-side for your municipality — plus a live demo of the admin panel your staff would actually use.

Request a demo